2024 WINTER MAKEUP TRENDS: FROM FROSTY EYES TO BLURRED LIPS

Now that the holiday festivities have faded, it’s easy to feel a bit lost. But don’t let the cold weather dampen your spirits (or your makeup game)! Winter is the perfect time to unleash your inner artist and experiment with bold, beautiful looks.

As J. Brandon Correa, national makeup artist for YSL Beauté, puts it, “Winter beauty is all about playing with textures and making a statement.” So, let’s dive into the hottest winter makeup trends and discover how to create stunning looks that will brighten even the darkest days.

BOLD LIPS

If your winter wardrobe leans heavily on black and gray (guilty as charged), elevate your look with a pop of color on your lips. “A bold lip is a fantastic way to stand out during the winter, when fashion and weather often feel more subdued,” says Lobell. “Bright lips are perfect for the season, as they create a striking contrast against the pale or dull skin tones many experience in colder months. This contrast can enhance the complexion and bring a fresh, lively energy to your appearance.” Think crimson, deep berry, or vibrant Barbie fuchsia, paired with subtle, minimal makeup. “It’s a bold yet refined look, perfect for making a strong style statement during winter.”

SNOWLIT SHINE

Minimal makeup doesn’t have to be dull; it can dazzle just as much as a full face of blush, contour, and liner. “This trend allows your skin to ‘rest’ from heavy makeup routines,” says Correa. “It’s perfect for this season because it combines a snowy, luminous vibe with a radiant glow.” Inspired by the way sunlight reflects off snow, Correa brings that same shimmering brightness to the face. “Think clean, minimalist skin, translucent sparkles on the eyes, full lashes, and glowing lips.”

Since this look emphasizes glowing skin, Correa suggests using the YSL Touche Éclat All-Over Brightening Concealer Pen to conceal and brighten. Skip the contour and bronzer, focusing instead on your eyes by adding a shimmery topper to the center of the lids. “You can either do a light eye contour or let the shimmer stand on its own,” he says. Complete the look with mascara and a sheer, plumping lip balm like Candy Glaze.

STATEMENT EYELINER

Jillian Dempsey, celebrity makeup artist and founder of Jillian Dempsey, was recently inspired by the UK’s colder weather and bold color palettes. One standout trend she noticed was statement eyeliner. “Eyes are big this winter. Expect eyeliners to make a major statement,” she shares. “The power of this look comes from lining both the upper and lower lids and creating a shape that suits your eyes.” Dempsey favors shades like blackberry, muted black, and deep mahogany for a fresh twist on classic browns and blacks. Think thick wings, waterlining, and exaggerated cat eyes—anything goes. “My Flyk Trick Mascara doubles as a 2-in-1 mascara and liquid liner, perfect for crafting your bold, personalized eyeliner look to match your winter plans,” says Dempsey.

JEWEL TONED EYES

If frosty finishes aren’t your style, opt for rich, vibrant jewel tones instead. Shades like sapphire, emerald, and ruby complement the icy whites and grays of your winter wardrobe beautifully. “I’m seeing a lot of brands pairing their burgundy collections with emerald and midnight blue mascaras and eyeliners,” says Spickard. “It’s a fun and easy way to add some variety to your makeup during these dark, cold months.” He recommends Lancôme’s colored mascaras, especially the emerald green Noir Malachite, for a subtle pop of unexpected color. For the lids, try the Pat McGrath Dark Star Eye Duo, which Spickard describes as “an opulent blue sapphire shimmer.” Add a gloss topper over the shadow to really enhance the sparkle and make the look shine.

DEWY GOLD

Feeling the winter chill? Warm up your look with glowing shades of gold. “Gold tones bring much-needed warmth to the skin, which can often appear dull in winter due to the lack of sunlight,” says Lobell. “The dewy finish of this trend helps counter the dryness that comes with cold weather, giving your skin a hydrated, healthy glow.” Even if you’re not escaping to a tropical paradise, your makeup can make you feel like you are.

“Think warm, golden hues that create a radiant, sun-kissed glow,” Lobell explains. “This look focuses on dewy skin, using gold-toned highlighters and eyeshadows to enhance your natural luminosity. Be the glowing goddess you’re meant to be.” Her recommendations include Neen’s Pretty Shiny Cream Highlighter in Metta for the cheekbones, and Pretty Shady Pressed Pigments in Flash, Fade, and Faint—gold and rose gold shades that shimmer beautifully on the eyes. Complete the look with a brown or nude lip for a perfect finish.

SOFT OMBRÉ LIPS

The ombré lip look has been making waves on TikTok this season, and Carolina Gonzalez, celebrity makeup artist and Armani Beauty Collective member, is a fan of a soft, diffused version that’s easy to achieve with a bit of practice. “Start with the deepest color in the inner part of the lip, then blend it out toward the edges,” she explains. “I love this look because it’s dreamy and gives the lips a full appearance.”

Gonzalez suggests beginning with Armani Beauty’s Lip Power Long-Lasting Matte Lipstick in shade 407. “Pucker your lips and apply the lipstick generously to the center of both the top and bottom lips using the bullet-tip. Then, use a small brush to blend the outer edges slightly beyond the lip line.” For extra drama, add Armani Beauty’s Luminous Silk Glow Blush in shade 61—a raspberry pink—to the outer lips up to the lip line with a full crease brush. “Avoid touching the inner part where the color is dense,” Gonzalez advises. “This silk powder blush adds a velvet-like finish and makes the lips appear fuller and fluffier.”

PINK FROST

If you embraced the TikTok “I’m cold” blush trend last year, you’ll love this 2024 update. “This trend takes the ‘cold girl’ look to the next level by adding black to define shape and structure,” explains Correa. Start by prepping your skin with foundation, concealer, and contour. Next, apply YSL’s Nu Lip and Cheek Balmy Tint in NuChills to your cheeks for a translucent, balmy finish. Dab any leftover product on the tip of your nose for that frostbitten “just came in from the cold” effect.

For your eyes, Correa suggests using YSL’s Couture Mini Clutch palette in Babylone Roses. “Blend the midtone shade to contour your eye shape, apply the midtone shimmer on the lid, and add depth with the deepest shade along the upper and lower lash lines,” he advises. “Finish with a touch of the topper shade from the top left in the inner corners for an icy pop.” Complete the look with mascara and liner, and finish with a combination of the Balmy Tint and Candy Glaze Lip Gloss Stick in Sweet Pink.

MOOD MAKEUP

Donni Davy, co-founder of Half Magic and head makeup artist for Euphoria, uses makeup to create her own winter mood despite living in California’s year-round sun. “A dark lip instantly transforms me into a sort of witchier version of myself, and adding sparkle to my eyes brings a joyful balance to the look,” she says. “It’s fun to embrace a darker, more introspective vibe during the winter.”

Her “joyfully moody” look features dewy skin, glittery eyes with plenty of mascara, and a vampy dark lip. To achieve this, Davy recommends using Half-Magic’s Glitterpill Eye Paint + Liner in Holy Goldie or Microcosm for the “perfect winter sparkles.” Apply these on bare lids for a snowy effect, then layer on the Eyelectric Extreme Lengthening Mascara to highlight the sparkle. For the lips, Davy favors the Mouth Cloud Soft Matte Lip Cream in Edward’s Fantasy, enhancing the shade with Sculptitude 2-in-1 Longwear Lip Liner in Sugar Plum B*itch.

LADY IN RED

Whether it’s in your wardrobe, accessories, or makeup bag, red remains the top accent color for 2024, especially leading up to Valentine’s Day. Swap out your usual lip gloss for a bold, vibrant red lipstick. “Now is the perfect time to opt for a kissable red,” says celebrity makeup artist Kasey Spickard. He highlights Maybelline SuperStay Vinyl in Red Hot as a standout choice, known for its high shine and warm tone. “It has a vibrant hue and stays put once it dries, giving you long-lasting shine,” he explains. Another favorite of Spickard’s is the Sephora Collection Cream Lip Stain in Chili Pepper, a matte red-orange that provides all-day wear.

FROSTY FACE

For makeup inspiration this season, look outside your window and get creative with textures and colors reminiscent of frosty winter mornings. “It’s cold and frosty outside, so embracing themes like snow, ice, and sparkles is perfect,” says Jeanine Lobell, celebrity makeup artist and founder of Neen. “This trend is all about capturing the cool, crisp tones of winter, with icy colors like silvers, pale blues, and frosty pinks.”

The Frosty Face look centers around highlighter, with Lobell recommending her Neen Pretty Shiny Cream Highlighter in the aptly named Frosty shade. For cheeks, aim for a “post-blizzard glow” reminiscent of the TikTok “I’m cold” trend—Lobell favors her Get it All Done Cream Cheek & Lip for this effect. “A vibrant pink will give you that ‘caught in a storm’ look,” she says. Add a frosty touch to your eyes with the Side Eye Liner in Minty and finish with Neen’s Glisten Up Lip Gloss in Bye, a shimmering pink, for a perfect winter finish.

SOFT AUTUMN: THE ULTIMATE GUIDE TO YOUR COLOR PALETTE AND CAPSULE WARDROBE

Soft Autumn combines the warm, inviting undertones of autumn with the soft, understated qualities of summer, making it a distinctive category in the 12-season color analysis system. This seasonal blend is perfect for those who have an overall gentle warmth in their features, where no single element stands out prominently. If you find yourself drawn to soothing, neutral tones like beige and olive, and feel a sense of calm at the sight of a misty forest morning, Soft Autumn may be your ideal match.

This guide will explore the Soft Autumn profile in detail, including physical characteristics, makeup recommendations, and a tailored color palette. You’ll also discover essential wardrobe staples for Soft Autumns and learn how to create a custom palette that enhances your natural beauty. Keep reading to uncover how to fully embrace and elevate your Soft Autumn style.

THE 12 SEASONS OF COLOR ANALYSIS

Seasonal color analysis is a transformative tool that reveals which colors enhance your natural beauty and boost your confidence. By assessing the undertones of your skin, eyes, and hair, this system places you into one of 12 unique color categories, each offering a tailored palette that highlights your best features.

This approach is based on six key color elements: warm, cool, deep, light, soft, and bright. Within the warm spectrum, the Autumn color family is distinguished by its medium to dark, muted hues.

The Autumn palette includes:

  • Soft Autumn (your focus today)
  • Warm Autumn
  • Deep Autumn

In this guide, we’ll explore the Soft Autumn palette—a harmonious blend of warm undertones and subtle contrasts that creates a soothing, refined look.

SOFT AUTUMN IS WARM AND SOFT

Soft Summer is characterized by the following attributes: warm hue, medium value, and muted chroma.

Warm Hue: Soft Summer has a warm undertone, typically red, though it can sometimes appear cooler due to various pink or white overtones. This can make it challenging to differentiate between Soft Autumn and Soft Summer.

Medium Value: Soft Summer features medium-value colors. While Soft Autumn generally leans towards medium to dark values, Soft Summer colors may range from medium pinks and reds to deeper greens and blues, depending on the specific family.

Muted Chroma: The most defining trait of Soft Summer is its muted chroma. Unlike bright colors, Soft Summer colors are subdued and lack intense vibrancy. Bright hues are not suitable for this palette and can help distinguish it from Soft Autumn.

While Soft Autumn shares warmth with its seasonal counterparts, its defining characteristic is its muted gray undertone. This gives Soft Autumn a softer, more subtle appearance compared to the more vibrant Autumn types.

Skin: Soft Autumn skin often ranges from gentle beige to taupe. Skin tone may shift from a golden glow in the summer to an ashy warmth in winter due to sun exposure.

Eyes: Eyes in Soft Autumn are usually brown, green, or blue with a soft, opaque quality. Unique patterns, such as olive overlays and brown specks, are common.

Hair: Hair color in Soft Autumn is generally in the brown family, from light to medium or dark shades, and may include gold, red, or faint auburn highlights. Dark blonde and occasionally medium blonde hair are also seen. Hair color complements the overall muted, harmonious look of the Soft Autumn palette. Features are balanced and unassuming, coming to life when paired with the appropriate colors for the season.

MAKEUP FOR THE SOFT AUTUMN WOMAN

To enhance the Soft Autumn look, your makeup should reflect its warm and soft characteristics.

Eyes: Opt for light neutrals such as cream, blush, and copper, or rich tones like brown and olive. For accents, consider soft plum or warm teal to add subtle depth.

Cheeks: Choose neutral warm shades like sand, coral, and peach to create a natural, peachy glow that complements the Soft Autumn palette.

Lips: Nude shades, along with copper and caramel, work beautifully for everyday looks. For a bolder statement, try chestnut, mocha, or coral red.

Avoid cool tones such as pink or berry red lipsticks, cool blue or green eyeshadows, and soft pink blushes. Dark lip colors are also best avoided as they can overpower the Soft Autumn’s gentle aesthetic.

INSPIRATION: THE NATURAL BEAUTY OF SOFT AUTUMN

The Soft Autumn palette is renowned for its serene warmth and subtle elegance, beautifully reflected in the imagery of a fog-draped landscape. This season’s colors blend the warmth of browns, reds, oranges, yellows, and greens with a gentle hint of gray, creating a harmonious and muted visual experience.

Nature provides rich inspiration for Soft Autumn. Consider the soft transition of a leaf changing colors, where summer’s vibrant hues gradually give way to autumn’s deeper tones. Similarly, the tranquil beauty of a spring scene illuminated by a setting sun offers a glimpse of the warm teal blues that define this palette. These colors capture the essence of Soft Autumn, balancing warmth with softness.

VISUAL INSPIRATIONS:

Leaf Transition: Observe a leaf in mid-transition, where summer’s brightness subtly merges with autumn’s rich, muted colors, embodying the essence of Soft Autumn.

Marigold Glow: The soft, muted glow of marigold leaves under gentle lighting highlights Soft Autumn’s range, connecting deeply with the natural cycle of change.

Sunset Brilliance: The warm yellow hues of a cloudy sunset, blending seamlessly with ivory and taupe, illustrate Soft Autumn’s palette as it transitions from day to night, capturing the season’s tranquil beauty and warmth.

These natural scenes offer a visual guide to embracing the Soft Autumn palette, encouraging you to explore and incorporate these muted, warm colors into your wardrobe and personal style.

SOFT AUTUMN COLOR PALETTE

When creating a Soft Autumn palette, begin with neutral tones and then explore the major color families.

For Soft Autumn, black and white are too harsh, so replace black with brown and denim, and white with ivory. Essential neutral colors for this palette include olive, blush, and camel.

Soft Autumns benefit from rich, muted hues. Burgundy and squash are ideal soft tones. Given the blend with summer, there’s a wider range of pinks available, though warm pinks like blush are particularly suitable. Yellows in this palette can include soft brass, flax, and marzipan. Greens should be medium to light, while blues can be cool but should have a green undertone to fit the autumnal theme. Warm purples, especially those with red undertones, complete the palette.

While most colors can be adapted to fit any season, some may be challenging to match for Soft Autumn. Warm pinks often translate well into blush, but cooler reds and blues without green can be unsuitable. Opt for purples with a red base rather than blue.

Certain colors should be avoided by Soft Autumns. Stark black and white are too high-contrast, and bright, saturated colors can be overwhelming. Instead, focus on warm pastels and soft hues, particularly blush and olive, to complement your Soft Autumn palette.

CHOOSING PRINTS FOR SOFT AUTUMN

Choosing the right patterns can significantly enhance your Soft Autumn style. To ensure your patterns complement your color scheme and align with your scale and contrast preferences, follow these guidelines:

  • Color Consistency: Limit patterns to less than 10% of colors that fall outside your Soft Autumn palette. This keeps your look cohesive and harmonious.
  • Scale: Choose prints with a small to medium scale. Large, bold patterns can disrupt the gentle and soft aesthetic of Soft Autumn.
  • Contrast Level: Opt for low-contrast prints. Soft Autumn’s charm lies in its muted, blended appearance, and low-contrast patterns will emphasize this quality.

Adhering to these principles will help you refine your Soft Autumn wardrobe and boost your confidence in pattern selection. Browse our curated image collection below for examples that perfectly embody these guidelines.

WARDROBE ESSENTIALS FOR SOFT AND WARM COLORING

Regardless of your style or personal aesthetic, there are essential items every woman should have in her wardrobe.

Begin with neutrals, which form the foundation of any wardrobe. Opting for similar shades of the same color can create a sophisticated, cohesive look through layering.

If you prefer a more vibrant approach, the basics remain important, but you can add flair with fun and quirky accessories in yellow, orange, purple, and blue. These colorful accents will bring interest and personality to your outfits.

CONCLUSION

The Soft Autumn palette offers a harmonious blend of warm, muted tones that can complement a variety of skin tones and hair colors. By incorporating these colors into your capsule wardrobe, you can create timeless and versatile outfits that reflect your personal style.