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15 BEST FACE PRIMERS FOR MATURE SKIN, ACCORDING TO PROFESSIONAL MAKEUP ARTISTS

For women entering middle age, the needs of their skin begin to change. It may become drier, lose elasticity, and wrinkles may become more obvious. However, that doesn’t mean you have to give up on perfect makeup! A primer made specifically for mature skin can be your secret weapon. Here’s the scoop on the 15 best face primers for mature skin, according to professional makeup artists. With their recommendations, you’ll find the perfect primer to hydrate, smooth, and create a long-lasting base for your makeup, while addressing the unique concerns of your mature skin.

OUR TOP PICKS

MILK HYDRO GRIP PRIMER

The Milk Makeup Hydro Grip Primer is a popular choice for all skin types, but it can be particularly beneficial for mature skin. This award-winning gel primer is infused with hyaluronic acid and niacinamide, ingredients known to plump and hydrate the skin, helping to smooth out fine lines and wrinkles. The innovative formula also contains blue agave extract, which acts like a grip to hold your makeup in place for up to 12 hours, while still leaving a dewy finish. This is a great option if you’re looking for a primer that will address dryness, keep your makeup looking fresh throughout the day, and give you a radiant, youthful glow.

L’ORÉAL PARIS AGE PERFECT FACE BLURRING PRIMER

Designed specifically for mature skin, L’Oréal Paris Age Perfect Face Blurring Primer is a multitasking wonder. This primer boasts a lightweight, velvety texture that feels comfortable all day long. It’s infused with a caring serum, which includes imperial peonies, to not only provide a blurring effect that minimizes the appearance of lines and pores but also improve your skin’s overall radiance and smoothness over time. The universal rosy formula adds a subtle hint of color to even out your complexion and promote a healthy-looking glow. This drugstore favorite is a perfect choice if you want a primer that combines instant blurring with long-term skincare benefits, all at an affordable price.

TATCHA THE LIQUID SILK CANVAS

For a luxurious primer experience, Tatcha The Liquid Silk Canvas Featherweight Protective Primer caters to mature skin concerns with a blend of elegance and efficacy. This weightless liquid primer feels like silk on the skin, thanks to silk extracts that provide a smooth canvas for makeup application. It’s formulated without oil, making it suitable for even oily or combination mature skin types. But where The Liquid Silk Canvas truly shines is its protective qualities. It includes Tatcha’s signature Hadasei-3 complex, which helps shield skin from environmental aggressors that can exacerbate signs of aging. This primer is a great option if you prioritize a lightweight, luxurious feel with the added benefit of environmental protection for your mature skin.

HOURGLASS N° 28 PRIMER SERUM

Hourglass N°28 Primer Serum offers a unique two-in-one approach for mature skin. This silky, lightweight formula combines the benefits of a hydrating serum with a smoothing primer. Packed with 28 age-defying ingredients, it delivers a powerful dose of nourishment. Fourteen essential oils like lavender and geranium work to soften the appearance of fine lines, while 10 lipid-rich plant oils including jojoba and rosehip provide deep hydration. Vitamins A, B5, C, and E offer additional antioxidant protection and promote a healthy glow. This multi-tasking product is ideal for mature skin that craves both hydration and a flawless makeup base.

STRIVECTIN LINE BLURFECTOR INSTANT WRINKLE BLURRING PRIMER

StriVectin Line BlurFector Instant Wrinkle Blurring Primer lives up to its name by offering both immediate and long-term benefits for mature skin. This primer utilizes a combination of blurring technology and skin-loving ingredients. The formula fills and optically minimizes the appearance of wrinkles and fine lines, creating a smooth canvas for makeup application. But StriVectin doesn’t stop there. It also features niacinamide and botanical extracts that work to improve skin texture and refine pores over time. This dual-action primer is a great choice if you want to see immediate results while also investing in the future health and appearance of your mature skin.

STILA ONE STEP CORRECT

Stila One Step Correct is a multi-tasking color-correcting primer that simplifies your routine for mature skin. This 3-in-1 formula combines a hydrating primer with color-correcting pigments to address various concerns and achieve a more even-toned complexion. Green tones help neutralize redness and camouflage blemishes, while lavender counteracts sallowness for a more vibrant appearance. Peach tones brighten and illuminate the skin, diminishing the look of sunspots and age spots. This all-in-one product is ideal for mature skin that needs a boost of hydration, color correction, and a radiant finish, all in one convenient step.

NO. 1 DE CHANEL SKIN ENHANCER

Chanel No. 1 de Chanel Skin Enhancer is a unique entry on this list, blurring the lines between skincare and makeup for mature skin. This product boasts a radiant illuminator formula that combines a hint of tint with skincare benefits. The key ingredient is Red Camellia Extract and Oil, formulated by Chanel research to promote vitality and shield the skin. While it provides a subtle color boost to even out skin tone, it isn’t designed for full-coverage. However, the lightweight texture works beautifully on its own for a natural, lit-from-within glow on mature skin, or can be layered under foundation for extra radiance and a touch of perfecting coverage.

ILIA TRUE SKIN RADIANT PRIMING SERUM

Ideal for those seeking a clean, multi-beneficial primer, ILIA True Skin Radiant Priming Serum caters to mature skin with a focus on both makeup performance and skincare benefits. This silicone-free, lightweight formula combines the smoothing properties of a primer with nourishing ingredients. It helps to visibly firm and soften the look of fine lines, while also hydrating and soothing mature skin. Additionally, the serum protects against environmental aggressors that can contribute to signs of aging. This primer is a great choice if you prioritize clean beauty products that deliver a radiant, youthful canvas for makeup application while addressing the unique needs of mature skin.

HOURGLASS VANISH AIRBRUSH PRIMER

Hourglass Vanish Airbrush Primer is a favorite among makeup artists for its ability to create a flawless, airbrushed finish on mature skin. This translucent gel primer minimizes the appearance of pores and fine lines with innovative microspherical powders. These blur imperfections without settling into wrinkles, a common concern for mature skin. The oil-absorbing formula also helps control shine throughout the day, ensuring your makeup stays put for a long-lasting, flawless look. While not specifically marketed as a hydrating primer, Hourglass Vanish Airbrush Primer is suitable for most skin types, including mature skin, thanks to its lightweight, comfortable feel.

INNBEAUTY PROJECT SLUSHY SERUM MOISTURIZER CRUSH

The InnBeauty Project Slushy Serum Moisturizer Crush is a unique product that combines the benefits of a serum and moisturizer in one, making it a great time-saving option for busy mornings. This lightweight formula is infused with hyaluronic acid, known for its powerful hydrating properties, to plump and quench mature skin. Bakuchiol, a gentler alternative to retinol, is also included to help reduce the appearance of fine lines and wrinkles. The innovative slushy texture feels refreshing and absorbs quickly without leaving a greasy residue. This all-in-one product is ideal for mature skin that craves hydration, wants to target signs of aging, and appreciates a streamlined skincare routine.

DANESSA MYRICKS BEAUTY YUMMY SKIN MOISTURE REPAIR BALM SERUM

For mature skin that needs a deep dose of hydration and rejuvenation, Danessa Myricks Beauty Yummy Skin Moisture Repair Balm Serum offers a powerful solution. This 98% natural, fragrance-free balm-to-serum treatment combines the nourishing benefits of a balm with the lightweight feel of a serum. Packed with 16 key ingredients, including Centella Asiatica to soothe irritation and hyaluronic acid for intense hydration, it plumps and smooths the appearance of fine lines and wrinkles. This multitasking product goes beyond immediate effects. Over time, it works to strengthen the skin barrier, targeting concerns like tightness, flakiness, and dullness that are common with mature skin. If you’re looking for a natural, deeply hydrating primer that repairs and transforms your mature skin, the Danessa Myricks Beauty Yummy Skin Moisture Repair Balm Serum is a worthy contender.

SMASHBOX MINI PHOTO FINISH PRIMERIZER+ HYDRATING FACE PRIMER

Suitable for those who want to try before they commit or who prefer a travel-friendly size, the Smashbox Mini Photo Finish Primerizer+ Hydrating Face Primer offers a taste of the full-size version. This mini marvel packs the same benefits as its larger counterpart in a convenient, on-the-go size. Boasting a lightweight, water-based formula infused with triple hyaluronic acid, it delivers up to 72 hours of hydration, plumping and smoothing the appearance of fine lines on mature skin. This primer also strengthens the skin’s barrier to protect against environmental aggressors like pollution and blue light, which can contribute to signs of aging. Whether you’re new to Smashbox primers or simply looking for a handy travel companion, the Mini Photo Finish Primerizer+ Hydrating Face Primer is a great option for those with mature skin seeking hydration and a prepped canvas for makeup application.

BENEFIT COSMETICS BENEFIT THE POREFESSIONAL FACE PRIMER

A long-time favorite for a reason, Benefit Cosmetics The POREfessional Face Primer is a great all-rounder for mature skin. This oil-free formula minimizes the appearance of enlarged pores and fine lines, creating a smooth, matte finish that’s ideal for makeup application. It’s lightweight and comfortable to wear throughout the day, without clogging pores or feeling heavy on mature skin. While not specifically marketed for hydration, many users find it doesn’t exacerbate dryness. The POREfessional Primer is a solid choice if you want a primer that addresses visible pores and fine lines, controls shine, and provides a long-lasting base for your makeup on mature skin.

GIORGIO ARMANI LUMINOUS SILK HYDRATING PRIMER

Designed specifically for mature skin, Giorgio Armani Luminous Silk Hydrating Primer offers a luxurious and hydrating canvas. This lightweight formula is infused with shea butter, rice bran, and glycerin, providing deep nourishment and smoothing the appearance of fine lines and wrinkles. The oil-in-water texture feels comfortable and refreshing, suitable for even drier skin types. Unlike some mattifying primers, Luminous Silk Hydrating Primer enhances your natural radiance for a dewy, youthful glow. This primer is a great choice for those with mature skin who want to create a smooth, luminous base for makeup application while addressing concerns like dryness and fine lines.

CATRICE THE HYDRATOR PLUMP & FRESH PRIMER

Catrice The Hydrator Plump & Fresh Primer is a budget-friendly option for mature skin seeking a boost of hydration and a plump, refreshed appearance. This lightweight primer is formulated with aloe vera, known for its soothing and hydrating properties, to quench thirsty mature skin. It also contains ingredients that help to mattify and minimize the appearance of pores. While not specifically targeted at addressing fine lines and wrinkles, the plumping effect can help to smooth their look. This drugstore primer is a great choice for those on a budget who want a hydrating primer that creates a fresh canvas for makeup application on mature skin.

ALL ABOUT FACE PRIMER

WHAT IS FACE PRIMER?

A face primer is a cosmetic product applied to the face before makeup to create a smooth base and enhance the wear of makeup. Primers can also be used to address specific skin concerns, such as oily skin, dryness, or large pores.

BENEFITS OF USING A FACE PRIMER

  • Creates a smooth base: Primers can help to fill in pores and fine lines, creating a smooth surface for makeup to apply to. This can help to make your makeup look more flawless and even.
  • Extends the wear of makeup: Primers can help to keep your makeup in place longer, preventing it from fading or smudging. This is especially important for people who have oily skin or who are going to be in a hot or humid environment.
  • Controls shine: If you have oily skin, a primer can help to control shine and keep your face looking matte.
  • Hydrates the skin: Some primers are also formulated to hydrate the skin. This can be beneficial for people with dry skin or who are using other drying makeup products, such as foundation powder.

TYPES OF FACE PRIMERS

There are many different types of face primers available, each with its own benefits. Some of the most common types of primers include:

  • Hydrating primers: These primers are designed to hydrate the skin and are a good choice for people with dry skin.
  • Mattifying primers: These primers are designed to control shine and are a good choice for people with oily skin.
  • Smoothing primers: These primers are designed to fill in pores and fine lines and are a good choice for people who want to create a smooth base for makeup application.
  • Illuminating primers: These primers are designed to give the skin a radiant glow and are a good choice for people who want to achieve a dewy look.

HOW TO APPLY FACE PRIMER

  • Cleanse and moisturize your face as usual.
  • Apply a small amount of primer to your fingertips or a makeup sponge.
  • Smooth the primer evenly over your face, paying attention to areas where you tend to get oily or where you have large pores.
  • Let the primer dry completely before applying your makeup.

TIPS FOR CHOOSING A FACE PRIMER

  • Consider your skin type: If you have dry skin, choose a hydrating primer. If you have oily skin, choose a mattifying primer.
  • Consider your desired finish: If you want a dewy finish, choose an illuminating primer. If you want a matte finish, choose a mattifying primer.
  • Consider your makeup concerns: If you have large pores, choose a smoothing primer. If you want to extend the wear of your makeup, choose a long-lasting primer.

Once you’ve found the right face primer for your skin type and needs, you can enjoy the benefits of a flawless, long-lasting makeup application.

CONCLUSION

With this list of the 15 best face primers for mature skin, chosen by professional makeup artists, you have countless options to target your specific concerns. Whether you prioritize hydration, smoothing out wrinkles, achieving radiant skin, or ensuring lasting wear, there’s a perfect primer for you. Remember to consider your skin type and desired results when choosing. So, don’t be afraid to experiment and find the primer that helps you achieve the most perfect, youthful makeup look! Remember, you need to follow a step-by-step make up guide that works for older women. Wishing you beauty always, no matter your age!

12 OF THE BEST WATER BASED PRIMERS, ACCORDING TO MAKEUP ARTISTS 

In the world of makeup, a good primer is the unsung hero. It creates a smooth canvas for your foundation, helps it last longer, and can even address specific skin concerns. But with so many primers on the market, choosing the right one can be overwhelming. If you’re looking for a lightweight and hydrating option, then a water-based primer might be the perfect fit. Here’s a look at some of the top picks according to makeup artists, designed to give your foundation a flawless finish and keep it looking fresh all day long.

WHAT IS A WATER BASED PRIMER?

A water-based primer is a makeup product formulated with water as the main ingredient, unlike silicone-based primers. This makes them:

Hydrating: The water content helps keep your skin from drying out, which can be especially beneficial for those with normal, dry, or combination skin. If your skin is too dry, pay attention to adding a moisturizing mask to your face, especially Korean face masks for hydrated and glowy skin.

Lightweight: Water-based primers feel lighter on the skin compared to silicone-based ones.

Less likely to clog pores: The lighter formula is generally less likely to clog pores, making them a good option for those with oily or acne-prone skin.

BEST WATER BASED PRIMERS

MILK MAKEUP HYDRO GRIP PRIMER

If you’re looking for a water-based primer that ticks all the boxes, the MILK MAKEUP Hydro Grip Primer is a popular choice among makeup artists. This award-winning gel primer is all about longwear hydration. Hyaluronic acid and niacinamide plump and hydrate the skin, while blue agave extract acts like a magnet to grip your makeup for up to 12 hours. It’s also vegan, cruelty-free, and free of common irritants like silicone, oil, fragrance, and gluten, making it suitable for most skin types.

ILIA, TRUE SKIN RADIANT PRIMING SERUM 

Focusing on more than just makeup application, ILIA’s True Skin Radiant Priming Serum bridges the gap between skincare and cosmetics. This silicone-free formula is a great option for those with sensitive skin or those who prefer a natural approach. It combines skincare benefits with a priming effect. Packed with nourishing ingredients, the serum helps to firm, moisturize, and soothe the skin while protecting it from environmental aggressors. It also boasts a subtle, radiant finish that creates a flawless base for your makeup. Like other water-based primers, it’s lightweight and absorbs quickly, leaving a soft, touchable feel.

PEACE OUT INSTANT PORE PERFECTOR

Peace Out’s Instant Pore Perfector goes beyond just a basic water-based primer. While it is lightweight and formulated without pore-clogging silicone, it offers more than just hydration. This multitasking product acts as a primer and a treatment in one. The key ingredient is a special hyaluronic acid blend that plumps and hydrates skin, instantly blurring the appearance of pores. It also tackles redness with its formula containing niacinamide. But Peace Out doesn’t stop there.  This product boasts long-term benefits too, with ingredients like mushroom extract that work to refine skin texture over time. So, if you’re looking for a water-based primer that minimizes pores, reduces redness, and offers lasting results, the Peace Out Instant Pore Perfector could be your new makeup must-have.

ELTAMD, UV DAILY TINTED BROAD-SPECTRUM SPF 40 

EltaMD UV Daily Tinted Broad-Spectrum SPF 40 falls into a different category compared to the other products mentioned so far. It’s not specifically a primer, but rather a tinted sunscreen. While it can provide some smoothing and evening of skin tone due to the tint, its primary function is sun protection.

This product is a good option if you’re looking to streamline your morning routine. It combines broad-spectrum SPF 40 protection with a hint of color, potentially eliminating the need for a separate sunscreen and primer.  However, it’s important to note that sunscreen should always be applied generously and evenly, which might not be ideal if you’re aiming for a lightweight priming effect.

If you have dry or combination skin and prioritize sun protection, the EltaMD UV Daily Tinted could be a good fit. However, for those seeking a dedicated primer with pore-minimizing or other targeted benefits, this product might not be the best choice.

ARMANI BEAUTY LUMINOUS SILK HYDRATING MAKEUP PRIMER

Armani Beauty’s Luminous Silk Hydrating Makeup Primer is a luxurious option for those seeking a radiant and hydrating base. This lightweight formula, suitable for all skin types, combines skincare and makeup benefits.  Like other water-based primers, it provides a surge of hydration with ingredients like shea butter and glycerin, leaving your skin feeling soft and supple.

However, where the Luminous Silk Hydrating Primer truly shines is in its ability to enhance radiance. It utilizes a unique technology to capture and reflect light, creating a subtle, natural glow that complements your foundation. This primer is perfect for achieving the signature “lit-from-within” look that Armani Beauty is known for. If you have dull or dry skin and want a primer that promotes a radiant and flawless canvas, the Luminous Silk Hydrating Makeup Primer is definitely worth considering.

MAYBELLINE, FACESTUDIO MASTER PRIMER 

Maybelline’s Facestudio Master Primer is a drugstore favorite that offers a budget-friendly option in the world of water-based primers. This color-correcting primer comes in a variety of targeted versions to address specific concerns.

Looking for a blurring effect to minimize pores and imperfections? They have a “Blur + Smooth” version. Want to combat redness? Try the “Blur + Redness Control.”  Each version utilizes lightweight, water-based formulas to create a smooth canvas for makeup application while addressing your unique skin concerns.

Given the variety of options and its affordable price point, the Maybelline Facestudio Master Primer is a great choice for those who want to experiment with water-based primers and find the perfect fit for their skin type and makeup goals.

TOO FACED HANGOVER REPLENISHING FACE PRIMER

Targeting those late nights and early mornings, Too Faced Hangover Replenishing Face Primer promises to be your beauty sleep in a bottle. This hydrating, water-based primer is formulated to combat the signs of fatigue and dehydration. Enriched with coconut water, electrolytes, and probiotics, it aims to revive and replenish your skin, leaving it looking bright and healthy.

Whether you’ve had a long day or a short night, the Hangover Primer aims to create a smooth and dewy canvas for your makeup. If you have dry skin or tend to experience dehydration, and want a hydrating primer with a touch of radiance, this Too Faced option could be worth a try.

SMASHBOX, PHOTO FINISH PRIMERIZER+ 

Smashbox’s Photo Finish Primerizer+ is a multi-tasking primer that combines the benefits of hydration with skincare-inspired ingredients. This water-based formula features a key ingredient: triple hyaluronic acid. This powerhouse hydrator plumps and hydrates the skin for up to 72 hours, ensuring a smooth and comfortable canvas for makeup application.

But the Photo Finish Primerizer+ goes beyond just hydration. It also boasts niacinamide, a vitamin B3 that helps strengthen the skin’s barrier and protect it from environmental aggressors like pollution and blue light.  This primer is suitable for all skin types, but those with dry or dehydrated skin might especially appreciate its long-lasting hydration benefits.

SHISEIDO SYNCHRO SKIN SOFT BLURRING PRIMER

Shiseido’s Synchro Skin Soft Blurring Primer is a water-based primer that promises a flawless, soft-focus finish. Designed to be lightweight and universally flattering, it tackles multiple concerns to create the perfect canvas for your makeup. Its Light Diffusion Technology utilizes light-diffusing powders to blur imperfections and create a smooth, airbrushed appearance.  

For those with oily skin, mattifying peptides and sebum-absorbing powder work together to keep shine in check throughout the day. But hydration isn’t forgotten –  the formula boasts ingredients that provide up to 8 hours of moisture, ensuring a comfortable wear. So, if you’re looking for a water-based primer that minimizes imperfections, controls shine, and keeps your makeup looking fresh all day long, the Shiseido Synchro Skin Soft Blurring Primer is definitely worth considering.

LAURA MERCIER, PURE CANVAS PRIMER 

Laura Mercier’s Pure Canvas Primer is another strong contender in the water-based primer category. This silicone-free formula caters to a variety of skin types, offering a breathable, hydrating base for your makeup. Like many water-based primers, it boasts long-lasting wear – up to 16 hours according to the brand –  helping your makeup stay fresh and vibrant throughout the day.

While Laura Mercier offers a few variations within the Pure Canvas line, the core benefit remains consistent:  hydration.  The Pure Canvas Primer aims to improve the look of bare skin over time with its skincare-infused formula. This makes it a great option for those who want a primer that goes beyond makeup application and offers a touch of skincare benefit.

HONEST BEAUTY EVERYTHING PRIMER, GLOW

Honest Beauty’s Everything Primer, Glow caters to those who want a radiant, all-in-one base. This water-based primer is infused with hyaluronic acid, a powerful hydrator that plumps and smooths the skin’s surface. But the glow doesn’t stop there. Mica, a light-reflecting mineral, gives your skin a subtle, luminous finish, perfect for achieving a dewy look. Honest Beauty doesn’t forget about nourishment – the primer also includes a blend of fruit extracts like watermelon, apple, and lentil, along with two types of hyaluronic acid to provide deep and lasting hydration.  This vegan and cruelty-free option is suitable for all skin types and aims to prep, brighten, and hydrate your skin for a fresh, healthy-looking complexion that’s primed for flawless makeup application.

MAKE UP FOR EVER, STEP 1 PRIMER SHINE CONTROL 

Designed for normal, combination, and oily skin types, Make Up For Ever’s Step 1 Primer Shine Control is a mattifying water-based primer. This lightweight formula minimizes shine and mattifies the complexion, creating a smooth canvas for makeup application. It’s formulated without oil or silicone, making it suitable for oily and acne-prone skin types. If you struggle with excess oil throughout the day and want a water-based primer that keeps shine in check, Make Up For Ever’s Step 1 Shine Control Primer could be a great choice.

BENEFITS OF USING A WATER-BASED PRIMER

Water-based primers offer a variety of advantages over their traditional, solvent-based counterparts. Here’s a breakdown of some key benefits:

Lightweight and Breathable: Water-based primers feel lighter on the skin compared to silicone-based ones. This is because they use water as the main solvent, resulting in a more comfortable and breathable wear, especially beneficial for normal, dry, or combination skin types.

Hydration Hero:  Many water-based primers are packed with hydrating ingredients like hyaluronic acid and glycerin. This helps to keep your skin from drying out throughout the day, ensuring a smooth and plump canvas for makeup application.

Less Likely to Clog Pores: Due to their lighter, water-based formula, these primers are generally less likely to clog pores compared to silicone-based primers. This makes them a good option for those with oily or acne-prone skin.

Farewell to Fumes:  Water-based primers are known for their low odor or lack thereof. This is a major benefit for those who are sensitive to strong smells or have respiratory concerns.

Easy Cleanup:  Cleaning up after application is a breeze with water-based primers. Simply use soap and water to wash away any residue from your brushes or sponges. No harsh solvents or special cleansers are required.

WHEN NOT TO USE A WATER-BASED PRIMER?

While water-based primers offer many advantages, there are situations where they might not be the best choice. Here’s when you might want to consider a different primer option:

VERY OILY SKIN

If you have extremely oily skin, a water-based primer might not provide enough mattifying power to control shine throughout the day. In this case, a mattifying silicone-based primer could be a more effective option for shine control.

SEALING STAINS

Water-based primers aren’t the strongest when it comes to sealing stubborn stains like watermarks or tannins on wood. If you’re priming a surface with such stains, a solvent-based primer might be necessary to create a good barrier.

EXTREME WEATHER CONDITIONS

Water-based primers may not be the most durable option for very humid or cold environments. If you’ll be wearing makeup in extreme weather, a more heavy-duty, weatherproof primer might be a better choice.

CRACKED OR DAMAGED SURFACES

For surfaces with cracks or significant damage, a water-based primer might not fill in the gaps effectively. Opt for a thicker, filler primer in these cases to create a smooth and even base.

CONCLUSION

So, that concludes our look at 12 of the best water-based primers according to makeup artists.  With a variety of options to choose from, there’s a perfect primer out there for almost any skin type and makeup need. Whether you’re looking for long-lasting hydration, a radiant finish, or shine control, a water-based primer can provide a smooth, prepped canvas for flawless makeup application.  Consider your skin type, makeup goals, and budget when making your choice, and don’t be afraid to experiment to find the water-based primer that works best for you!