How to Wear Pink and Blue Eyeshadow

Step into the captivating world of makeup artistry with the iconic combination of pink and blue eyeshadow. This classic duo offers endless creativity and allows you to enhance your eyes with a mesmerizing blend of colors. Whether you’re aiming for a subtle or bold look, pink and blue eyeshadow will effortlessly elevate your style and make a statement. Get ready to explore the boundless possibilities of this timeless trend and let your eyes shine with beauty and self-expression.

What Is the Pink and Blue Eye Makeup Trend?  

The pink and blue eye makeup trend is a popular makeup style that involves using shades of pink and blue on the eyes to create a bold, colorful look. This trend has gained popularity in recent years, thanks in part to social media platforms like Instagram and YouTube, where beauty influencers and makeup artists showcase their skills and creativity.

To achieve this trendy look, one typically uses a combination of pink and blue eyeshadows or liners, along with other complementary shades such as purple, mauve, or beige. The colors are applied in varying intensity and placement, depending on the desired effect. For example, some may opt for a subtle pastel wash of color all over the lid, while others might go for a more dramatic look with bold, graphic shapes and contrasting hues.

One reason for the popularity of this trend is its versatility. Pink and blue can be combined in countless ways, allowing for endless variations and interpretations. Additionally, these colors work well on a wide range of skin tones and can be adapted to suit different occasions and personal styles. They can also be paired with a variety of lip and cheek colors, from neutral shades to bolder hues, further enhancing their versatility.

This trend also encourages individuals to take risks and step outside of their comfort zones, promoting a sense of confidence and empowerment. Many people find joy in experimenting with different makeup looks and using color to express themselves creatively. 

Choosing the Right Shades of Pink and Blue Eyeshadow

Pink is a warm, feminine color that symbolizes love, romance, and sweetness. Blue, on the other hand, is a cool, calming color that represents stability, trust, and loyalty. When combined, these two colors create a harmonious blend that is both playful and sophisticated.

One of the keys to pulling off this trend is choosing the right shades of pink and blue eyeshadow. The first step is to consider your skin tone. If you have fair skin, you may want to opt for lighter shades of pink and blue, such as pastel tones or baby blues. In case of medium or olive-toned skin, you can experiment with brighter, bolder shades of pink and blue, such as fuchsia and cobalt. If you have darker skin, you can go for deeper shades of pink and blue, such as burgundy and navy.

Another factor to consider is your eye color. For example, if you have blue eyes, you may want to choose a warmer shade of pink, such as coral, to complement your eye color. A cooler shade of blue, such as icy blue or teal will make your brown eyes pop.

How to Apply 

Start with a Clean, Primed Eyelid

Before applying any eyeshadow, it’s important to start with a clean, primed eyelid. Use a gentle cleanser to remove any dirt or oil from your lids, then apply an eyeshadow primer to help your eyeshadow stay in place all day.

Apply Your Base Color

The first step is to apply your base color. This should be a light shade of pink or blue that will act as a canvas for the rest of your eyeshadow. Use a fluffy blending brush to apply the color all over your lid and up to your brow bone.

Add Depth and Dimension

Next, it’s time to add depth and dimension to your look. Use a slightly darker shade of pink or blue to create a gradient effect on your lid. You can do this by using a smaller blending brush to apply the color to the crease of your eye and blending it outwards towards the outer corner.

Highlight Your Inner Corner

To make your eyes pop even more, use a shimmery highlight shade to highlight your inner corner. This will help to brighten up your eyes and give them a more awake, alert look.

Finish with Mascara

Finally, finish off your look with a coat of mascara. This will help to define your lashes and complete your pink and blue eyeshadow look.

Tips for Pulling Off this Trend

If you’re new to the world of pink and blue eyeshadow, it can be a little intimidating. Here are some tips to help you pull off this trend with confidence:

Keep the Rest of Your Makeup Simple

When wearing a bold eye that looks like pink and blue eyeshadow, it’s important to keep the rest of your makeup simple. Opt for a neutral lip color and a light dusting of blush to keep the focus on your eyes.

Experiment with Different Textures and Finishes

Pink and blue eyeshadow comes in a variety of textures and finishes, from matte to shimmery to glittery. Don’t be afraid to experiment with different textures and finishes to find the perfect look for you.

Embrace the Ombre Effect

If you’re not quite ready to go all-out with pink and blue eyeshadow, you can still embrace the trend by creating an ombre effect with your eyeshadow. Simply blend a light pink shade into a darker blue shade to create a subtle, yet eye-catching look.

Best Pink and Blue Eyeshadow Palette

Huda Beauty Obsessions Eyeshadow Palette in “Electric.”: This palette features nine vibrant shades, including three pinks and three blues, as well as three other complementary colors. The shades are highly pigmented and blend easily, making it easy to create a variety of looks, from subtle daytime looks to bold, dramatic evening styles. The compact size of the palette also makes it ideal for travel or touch-ups on the go.

Morphe x Maddie Ziegler Imagination Palette: It was created in collaboration with dancer and social media star Maddie Ziegler and features a mix of pink, blue, and other vibrant shades. The palette includes 20 shades, ranging from soft pastels to bright neons, making it perfect for creating a range of fun and creative looks. The shadows are also highly pigmented and blendable, making them easy to work with.

Tarteletteā„¢ In Bloom Clay Eyeshadow Palette: Although it doesn’t feature any true blue shades, it does include several pink-toned shades that pair beautifully with neutral browns and taupes. The shades are formulated with Amazonian clay, which helps to absorb excess oil and keep your eye makeup looking fresh all day long.

NYX Professional Makeup Ultimate Shadow Palette in “Brights”: This choice includes 16 shades, including several pink and blue tones, at a very reasonable price point. The shadows are nicely pigmented and blendable, making it easy to create a variety of looks without breaking the bank.


  1. Can Pink and Blue Eyeshadow Work on All Skin Tones? Yes, pink and blue eyeshadow can work on all skin tones! The key is to choose the right shades for your skin tone and eye color. 
  2. How Can I Make My Pink and Blue Eyeshadow Last All Day? To make your pink and blue eyeshadow last all day, start by applying an eyeshadow primer to your lids before you apply your eyeshadow. This will help your eyeshadow stay in place and prevent creasing. You can also set your eyeshadow with a setting spray to lock it in place.
  3. What Other Colors Can Be Paired with Pink and Blue Eyeshadow? Pink and blue eyeshadow pairs well with a variety of other colors, such as gold, silver, and purple. You can experiment with different color combinations to create a unique and personalized look.
  4. Is Pink and Blue Eyeshadow Suitable for Formal Occasions? Pink and blue eyeshadow can be a great choice for formal occasions! To create a more formal look, opt for deeper shades of pink and blue and pair them with metallic or glittery accents.